Krypton Capital Unveils PR Services Unit For Cryptocurrency Projects

The Initial Coin Offerings marketplace is over-saturated, and the situation can only get worse as more projects sprout up. It has since become difficult for promising startups with worthy ideas to raise funds, given the ever-increasing number of projects gunning for investors’ attention. Growing concerns about fraudulent projects in the ICO marketplace has all but complicated the situation spooking investors further.

Krypton Capital believes it has the solution to help prospective ICO projects raise the desired amount of money amidst the challenging marketplace. The firm hasrecently launched a PR agency that will focus on blockchain and ICO projects.

LEVER8 is the new PR agency that will work with upcoming and established ICO projects to build a strong brand capable of communicating the best message with the public. The agency will help companies develop a general communication strategy and build a reputation in the highly competitive landscape, while managing the entire process.

LEVER8 has already built strong ties with influencers, journalists and storytellers. By leveraging their capabilities the PR firm should be able to come up with powerful PR campaigns for addressing various challenging conditions.

According to Krypton Capital founder and CEO IIan Tzorya, public relations is a must in the crypto and blockchain universe and requires a flexible approach. Media giants make it hard for ICO projects to run effective marketing campaigns given their stringent policies.

“We have launched LEVER8 to help companies that need quality PR to communicate their ideas and products, and LEVER8 is well positioned to do that,” Tzorya noted

In addition to LEVER8, Krypton Capital has also launched ICOBackers, a one-stop shop for blockchain startups. The full-service marketing agency is focused on helping worthy startups launch successful ICOs. With a team of about 152 experts in finance, marketing, and token development the company is well positioned to deliver best possible outcomes for clients.